I have one of those vanishing professions because I am an artisan baker - I do everything from scratch and by hand. If you know what you want I can make it for you. As long as there is quantity, shape, weight and desired flavour I can calculate what and how much ingredients to use, how long it would take (depending on working conditions, temperature mostly) and I can make exactly what you want. Or if you have a special recipe I can come up with a matching bread to enhance the flavour. The possibilities are endless. That is the beauty of artisan work you can create to your hearts content. I am so proud of our wholesale bread list, it had 100 different types of bread on it, if you cared to choose any!
But then there is survival and these days the big shops offer much cheaper products and in much bigger quantities, prepared faster and easier than in the little bakery around the corner. So slowly, slowly they are disappearing. As mine did. The unfortunate times gradually killed our business even thought we were working so hard up to the very end.
And it still did not work out.
We ordered our flour from France and it was the best bread and pastry flour you could get. The ingredients we used were as fresh as they could be and as local as possible. Every single loaf, baguette and pastry were shaped by hand. And of course there was nothing added in our recipes unless it was needed. Nothing to boost the taste artificially or to make the products bigger. Everything was home made. Literally.
Have you ever read the ingredients label on a pack of ready made cup cakes? Next time you are in the supermarket do that and remember that you only need flour, sugar, eggs and margarine and that they don't have to last for a week. But I am not here to talk about the pros and cons of supermarkets.
We had so many loyal customers over the years. Some of them would come every single day of the week to pick up their coffee and croissants for breakfast and a loaf of bread for lunch later on. Some were coming here for the summer and would order from the US or the UK before they fly to make sure their order of cakes or selection of breads and desserts was ready on time. Those were good times. ;-)
I love my work and I had great fun while I could. It took a lot out me as well because the end was difficult and hard. We worked 15-16 hours a day and still we could not make it.
But I am not worried, I have my skills, I have my hands, I have my imagination.
I know it will work out.
But I am not worried, I have my skills, I have my hands, I have my imagination.
I know it will work out.
Anyway, this is a trip to the past. Here is a glimpse of it.
Than you for you visit everyone!!
ReplyDeleteSad to read this, your workmanship is truly impressive... I can relate to the pain of failiure but this is the future not the past. You can be successful but have yet to conquer the neccessary marketing aspect!! Keep trying and you will make it.
ReplyDeletethank for the kind words. I am glad you liked my work
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